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Church Brochures
Every church needs a flagship brochure. In addition, you could print brochures about other specific aspects of your church.
  • Men's and women's ministries
  • How you handle finances
  • Your missions involvement
  • Children's programs
  • Doctrinal positions
  • Information on the pastoral staff
  • Opportunities for ministry
  • Your denominational affiliation
  • Bible study groups
Avoid brochures that look like this:
  • The cover features a photo of the church building, but no people anywhere in sight
  • Titles are in Old English type.
  • The brochure lists all of the colleges the pastor attended, his degrees, and the title of his Masters thesis.
  • A photo shows the pastor sitting behind his desk before an open Bible, with a serious expression on his face.
  • It consists of a seven-point doctrinal statement written in heavy-duty theological language.
  • The brochure lists a schedule of weekly meetings, with no explanation of what those meetings are about ("Aglow Fellowship, 7 p.m. Thursday").
  • Sunday school classes are listed, with names like "Discovery Class" and "Galilean Class." Outsiders are given no clues as to who class is for (and may not even know what Sunday school is for).
  • Pictures show no room for more people--filled rooms, filled parking lot, filled pews. People need to know there is room for them.
Pre-printed Brochures
  • You can buy brochure templates with nice color designs already printed on them. You run the brochure through a photocopier to add your information in black, and it looks like a brochure printed in three or four colors. Various companies sell these brochures.
  • A major advantage is that you can do only as many brochures as you need--maybe just ten of them to put in the information rack. There is no minimum press run.
  • Don't photocopy photos. They look poor. If you want to use photos, print using a laser printer. It just doesn't work to use a photocopier on photos.

Add Your Own Thoughts. Please.

Communication is crucial in every church. And yet, it's usually cited as a weakness. Here, you'll find lots of tips to improve your communication efforts.

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